Got a gift card or two on the 25th? Well, now is the perfect opportunity for you to support a Black owned business (or two)!
At Black Is The Standard, we center Blackness in everything that we do! So, it’s only right that we shine a light on a few dope, Black owned businesses we think you should support this holiday season and beyond. So, check the list below, and check it twice, and click the links to show your support!
My Beautiful Fluff
My Beautiful Fluff is a body postive brand that aims to share the message that all bodies are beautful. From dope statement apparel to journals and more, My Beautiful Fluff has something for any person who wants to celebrate their body at any size! Shop My Beautiful Fluff at: mybeautifulfluff.com
Nia Soap and Company
Nia Soap and Company sells natural bath and body products that include whipped body butter, shower gels, sugar scrub, bar soap, bath bombs and body lotion. The company recently released a line of natural, handmade beard products that includes a beard wash, beard oil and beard butter, all made with organic oils and butters. Shop Nia Soap and Company here: niasoapandcompany.com
Know Definition
Know Definition is a streetwear brand created to honor and highlight black women through fashion. It’s inspired by everyday life from a Black woman’s point of view. It’s a showcase of self-discovery, self-love, and Black culture through style. Shop the brand here: knowdefinition.com
Sous Aromatics
Sous Aromatics was founded on the principles of creativity, artistic direction, and a refreshing approach to aromatherapy. The brand specializes in artistically inspired luxury candles, ranging from 4 ounce travel tins to 10 ounce custom vessels. Their rollout aromatics are available as a collection mashup of Hip-Hop and Culinary Arts. To shop, visit: sousaromatics.com
BRIC
BRIC is an apparel company founded on a single premise—to elevate the shopping experience for men who don’t fit into traditional sizes. BRIC believes men should never compromise on fit or fashion— they should have both in everything they wear. Shop here: shopbric.com/
Minti Oral Care
Minti is an environmentally friendly oral health care line of products. Minti was born from a desire to break boundaries by shaking up the dental industry with innovative, good-for-you products that care for the planet, look beautiful on your counter, and represent everyone. Shop Minti Oral Care here: mintioralcare.com
Comedy In Harlem
Comedy in Harlem is New York’s first Black owned comedy club. Founded in October, 2021, the club has already gained a reputation for its sold out shows while hosting some of comedy’s biggest names. Comedians such as Donnell Rawlings, Talent Harris, Darryl “Chill”Mitchell and Rupert Vanderpool have all graced the Comedy In Harlem stage, making it one of Harlem’s biggest attractions. Learn more: comedyinharlem.com
Root Wata
Root Wata is an online plant care shop that exists at the intersection of plant care and self-care. Root Wata was founded on a belief that plant care is self-care, and aims to inspire more Black people to discover the beauty of plants. From its signature soil blends to an array of soon to be launched products specially curated to make plant care easier and more effective, Root Wata has something for any plant enthusiast. Shop Root Wata here: rootwata.com
The BITS Shop
The BITS Shop hosts Black Is The Standard, the clothing brand. Created as a way to center Black culture and pride through apparel, Black Is The Standard is quickly becoming a household fave within the Black community. Shop the Black Is The Standard brand here: shop.blackisthestandard.com
Make sure to support one or more of these Black owned brands this holiday season, and share with a friend!
