About Us

Black Is The Standard

Black Is The Standard is 100% Black owned media network distributing news and content to the Black community. Our mission extends through three interconnected orbits: content, community, and apparel. We bring to life diverse narratives and experiences, create a vibrant platform for dialogue and empowerment, and craft apparel that exudes style and cultural pride.

Head to shop.blackisthestandard.com to get your official BITS merch today!